Vol. 9 No. 1 (2018): Binus Business Review

View Vol. 9 No. 1 (2018): Binus Business Review

Published: 2018-01-24

Editorial

Editorial Page and Table of Content

Haryadi Sarjono
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Abstract 293 . Downloaded 217

Articles

Satisfied, but Will They Spread a Word? The Role of Customer Satisfaction at Jamu Café

Usep Suhud, Sheila Maryam Bajunaid

1-8
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Analysis of Promotion and Product Differentiation of Jukajo on Consumer Purchase Decision

Abel Gandhy, Julio Arthur Hairuddin

9-18
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Do Leading Macroeconomic Factors Impact on Optimal Portfolio Return in Indonesia?

Bayu Adi Nugroho, Edhi Juwono, Inung Wijayanti

19-27
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Abstract 7039 . Downloaded 461
The Development of Innovative CRM E-Commerce: The Case of Blibli.Com

Indra Gamayanto, Henry Christian

29-38
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The Impact of Stock Split on the Performance in Indonesian Manufacturing Companies

natali yustisia

39-46
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Performance Analysis of Nigerian Brewery Industry

Lucas O. Elumah, Peter Shobayo

47-53
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Exploratory Mapping Research on Crowdfunding

Yud Buana

55-61
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The Effect of Corporate Social Responsibility, Profitability, and Leverage toward Tax Aggressiveness with Size of Company as Moderating Variable

Riza Aulia Fitri, Agus Munandar

63-69
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Administrators’ Roles in Training Programs and Their Relationship with Trainees’ Motivation

Azman Ismail, Anis Anisah Abdullah, Umi Hamidaton Mohd Soffian Lee, Nur Izzaty Mohamad, Nurul Inani Ibrahim

71-78
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The Effect of Corporate Governance and Firm Performance on Stock Price: An Empirical Study on Indonesia Stock Exchange

Mulyono Mulyono, Adi Teguh Suprapto, Danang Prihandoko

79-85
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Abstract 7830 . Downloaded 1461