About the Journal
Binus Business Review is an international journal published in March, July, and November hosted by the Research and Technology Transfer of Universitas Bina Nusantara. The journal contents are managed by the Binus Business School. BBR has been accredited by the Ministry of Higher Education, Science, and Technology under decree number 10/C/C3/DT.05.00/2025 (SINTA 2). BBR provides a forum for lecturers, academicians, researchers, practitioners, and postgraduate students to publish empirical multidiscipline research in business & management research, from operations to corporate governance and marketing. All empirical methods including, but not limited to qualitative, quantitative, field, laboratory, meta-analytic, and mixed methods are welcome.
There is an article-processing charge for all accepted papers and will be freely available to all readers with worldwide visibility and coverage. The article processing charge is Rp. 2.000.000,00 and the author will receive a complimentary hard copy of our journal. Free of charge for international authors and Bina Nusantara University lecturers.
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Current Issue
Editorial
Articles
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Understanding Repurchase Intentions in Dental Care: The Mediating Role of Regret and Service Factors
Abstract 154 . Downloaded 111 -
Ecolabeling, Green Advertising, and Branding: Drivers of Green Purchasing Behavior Among Generation Z
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