Monas sebagai Wajah Dewasa Kota Jakarta: Analisis Manajemen Reputasi dalam Pengelolaan Monas sebagai Ikon Negara
DOI:
https://doi.org/10.21512/humaniora.v3i1.3242Keywords:
reputation management, institution reputation, state iconAbstract
Article explains the management of Monumen Nasional (Monas)’s reputation, an Icon of Jakarta as well as a symbol of Indonesia. The study used post positivist paradigm, the nature of the study was descriptive and the selected approach was qualitative. Data compilation was done by in-depth interviews and observation, narrative analysis was applied. The aim of this study was to review the management of reputation of MONAS in its golden age. It can be concluded that Monas as an iconic monument or a symbol of Indonesia is improving continuously, therefore the people could be proud of it. The reputation management of MONAS is the results of coordination and socialization process within the institution, because the reputation achieved through cooperation of each department, and could not be achieved without communication.
Plum Analytics
References
Balmer, J.M.T & Stephen A. Greyser. (2003). Revealing The Corporation (Perspective on Identity, Image, Reputation, Corporate Branding, and Corporate Level-Marketing). New York: Routledge.
Denzin, N. K. & Yvonna S. Lincoln. (2005). Handbook Of Qualitative Research, Third Edition. California: Sage.
Griffin, E. M. (2006). A First Look At Communication Theories, Sixth Edition. New York: McGraw-Hill.
Littlejohn, S.W. (2002). Theories Of Human Communication, Seventh Edition. Wadsworth. California: Belmont.
Miller, K.. (2005). Communication Theories: Perspectives, Processes, and Context, Second Edition. New York: McGraw-Hill.
Moleong, L..(2007). Metodologi Penelitian Kualitatif. Bandung: Rosda.
Neuman, W. L. (2003). Sosial Research Methods, Qualitative and Quantitative Approach, Fifth Edition. USA: Pearson Education.
Samovar, L.A., Richard E. P., & Edwin R McDaniel. (2007). Communication Between Cultures, Sixth edition. Belmont: Thomson Wadsworth.
Santana, Septiawan. (2007). Menulis Ilmiah: Metode Penelitian Kualitatif. Jakarta: Yayasan Obor Indonesia.
West, R., & Linn H. Turner. (2004). Introducing Communication Theories, Analysis and Application, Second Edition. New York: McGraw – Hill.
http://www.mediaindonesia.com/read/2011/06/29/238032/38/5/Jumlah-Pengunjung-Monas-Meningkat-Saat-Libur-Sekolah, diunduh pada Senin, 26 September 2011, pukul 13.49
http://www.republika.co.id/berita/nasional/umum/11/07/05/lnua4p-prediksi-bkkbn-2011-penduduk-indonesia-241-juta-jiwa, diunduh pada Selasa, 27 September 2011, pada pukul 03.57
http://metropolitan.inilah.com/read/detail/1771282/jumlah-penduduk-jakarta-dekati-ambang-batas, diunduh pada Selasa, 27 September 2011, pada pukul 03.59
http://www.tokyotower.co.jp/english/05_info/index.html, diunduh pada Rabu, 28 September 2011, pukul 17.53.
http://www.nps.gov/nacc/forkids/index.htm, diunduh Jumat, 30 September, pukul 01.40
http://www.asahi.com/english/TKY201107090265.html, diunduh pada Jumat, 30 September 2011, pukul 01.37
Downloads
Published
Issue
Section
License
Authors who publish with this journal agree to the following terms:
a. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License - Share Alike that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
b. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
c. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
USER RIGHTS
All articles published Open Access will be immediately and permanently free for everyone to read and download. We are continuously working with our author communities to select the best choice of license options, currently being defined for this journal as follows: Creative Commons Attribution-Share Alike (CC BY-SA)