Peta Usaha Kecil Menengah (UKM) Jalan Syahdan sebuah Hasil Penelitian Proyek Workshop Do Good Indonesia
Keywords:map, Syahdan, SME, aesthetics
Syahdan Small Medium Enterprises (SME) map around the campus BINUS Syahdan Syahdan precisely along the streets and alleys that connect with it, ranging from Seven-Eleven to Circle K, which has become the backbone of student activities on campus so as to facilitate students in accessing the small business as well as media liaison for SMEs to communicate with the target market. The research was conducted referring to the science of Visual Communication Design Discipline. The purpose and benefits of this research is to use scientific and practical the SME Map of Jalan Syahdan and research results in the form of advice which are based on Cognitive Principle for ID member, Communication Principles for ID member, which is based on ease of implementation, the function of information for ID, which will tell us the effectiveness of media communications, and aesthetics. It is expected that the information in it will be delivered properly, can bring out the character right BINUS University and establish a positive image in the mind of the reader. In the results of this study will be presented the data and advice needed as a reference by them who will develop the SME Map of Jalan Syahdan.
Knight, C. (2003). Layout: Making it fit. Gloucester: Rockport Publishers.
Mollerup, P. (2005). Wayshowing: A guide to environmental Signage Principles & Practices. Baden: Lars Muller.
O'Grady, J. V., & O’Grady, K. V. (2008) The information design handbook. Mies, Switzerland: Rotovision.
Rustan, S. (2008). Layout dasar & penerapannya. Jakarta: Gramedia Pustaka Utama.
Samara, T. (2005). Publication design workbook. Beverly: Rockport Publishers.
Samara, T. (2005). Making and breaking the grid: A graphic design layout workshop. Beverly: Rockport Publishers.
Samara, T. (2007). Design elements: A graphic style manual. Beverly: Rockport
Authors who publish with this journal agree to the following terms:
a. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License - Share Alike that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
b. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
c. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
All articles published Open Access will be immediately and permanently free for everyone to read and download. We are continuously working with our author communities to select the best choice of license options, currently being defined for this journal as follows: Creative Commons Attribution-Share Alike (CC BY-SA)