Vol. 6 No. 3 (2024): BECOSS

Published: 2024-10-02

Editorial

Editorial Page and Table of Content

Muhamad Nanang Suprayogi
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Abstract 201 . Downloaded 45

Articles

The Influence of Social Media Marketing, Brand Image, and Influencer Marketing on Purchase Intention at XYZ Restaurant

Shelvy Kurniawan, Fina Fauzi Setiadi

167-175
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Abstract 1245 . Downloaded 697
The Effect of Career Development in the Millennial Generation

Ika Triana, Danang Prihandoko

177-188
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Abstract 514 . Downloaded 544
Investigating the Influence of Emotional Intelligence and Organizational Commitment on Organizational Citizenship Behavior: An Examination of the Workforce at PT XYZ

Soraya Agustina Situmorang

189-200
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Abstract 336 . Downloaded 281
Strategic Use Cases of Digital Transformation Implementation in Cities in Developing Countries

Wendy Junaidi

201-210
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Abstract 261 . Downloaded 205
Perdagangan Bilateral Filipina-Amerika: Dinamika, Hambatan dan Prospek Masa Depan Periode 2022-2024

Ramadhan Bagas Rizky, Haura Inas Alya, Alia Rahmatulummah

211-225
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Abstract 437 . Downloaded 554
Analyzing YG Entertainment's Financial Impact: Addressing Brand Image Decline and Solutions

Haryadi Sarjono, Azlia Zetta, Grace Cynthia Magdalena Sitorus, Boyke Setiawan Soeratin

227-237
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Abstract 463 . Downloaded 986
Kajian Sosiologis Pungutan Tapera Terhadap Buruh

Siswahyudi Siswahyudi, Sada Arifin, Sarman Faizal, Risma Yuliana, Ahmad Halim Lubis, A. Habib Amanatullah Rahdar

239-245
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Abstract 311 . Downloaded 282
Opportunities to Increase Halal SMEs Income: Evidence from Muslim Minority Area

Agni Alam Awirya, Cesilia Natasya Nainggolan, Andi Joko Susilo, Novi Dwi Puspita

247-257
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Abstract 227 . Downloaded 257
Analisis Efektivitas Strategi Pemasaran Kontroversial Pada Brand Porteegoods

Reva Novianti, Iwan Sukoco, Cecep Safa’atul Barkah, Nurillah Jamil Achmawati Novel

259-270
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The Effect of Experiential Brand Activation Through Vidio's "Roaring Night" Event on Customer Trust

Muhammad Al Faaiz, Indria Angga Dianita, Amanda Bunga Gracia, Wa Ode Seprina

271-286
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Abstract 296 . Downloaded 248
Letter of Apology and Notice of Retraction

Fajar Andrianto, Wiliam Santoso, Fahrul Riza, Haikal Andrean
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Abstract 272 . Downloaded 173

Vol. 6 No. 3 (2024): BECOSS

Editorial

Editorial Page and Table of Content

Articles

The Influence of Social Media Marketing, Brand Image, and Influencer Marketing on Purchase Intention at XYZ Restaurant

The Effect of Career Development in the Millennial Generation

Investigating the Influence of Emotional Intelligence and Organizational Commitment on Organizational Citizenship Behavior: An Examination of the Workforce at PT XYZ

Strategic Use Cases of Digital Transformation Implementation in Cities in Developing Countries

Perdagangan Bilateral Filipina-Amerika: Dinamika, Hambatan dan Prospek Masa Depan Periode 2022-2024

Analyzing YG Entertainment's Financial Impact: Addressing Brand Image Decline and Solutions

Kajian Sosiologis Pungutan Tapera Terhadap Buruh

Opportunities to Increase Halal SMEs Income: Evidence from Muslim Minority Area

Analisis Efektivitas Strategi Pemasaran Kontroversial Pada Brand Porteegoods

The Effect of Experiential Brand Activation Through Vidio's "Roaring Night" Event on Customer Trust

Letter of Apology and Notice of Retraction

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