Vol. 6 No. 3 (2024): BECOSS
Editorial
Articles
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The Influence of Social Media Marketing, Brand Image, and Influencer Marketing on Purchase Intention at XYZ Restaurant
Abstract 899 . Downloaded 554 -
Strategic Use Cases of Digital Transformation Implementation in Cities in Developing Countries
Abstract 174 . Downloaded 142 -
Perdagangan Bilateral Filipina-Amerika: Dinamika, Hambatan dan Prospek Masa Depan Periode 2022-2024
Abstract 371 . Downloaded 482 -
Analyzing YG Entertainment's Financial Impact: Addressing Brand Image Decline and Solutions
Abstract 364 . Downloaded 589 -
Opportunities to Increase Halal SMEs Income: Evidence from Muslim Minority Area
Abstract 179 . Downloaded 178 -
Analisis Efektivitas Strategi Pemasaran Kontroversial Pada Brand Porteegoods
Abstract 657 . Downloaded 839 -
The Effect of Experiential Brand Activation Through Vidio's "Roaring Night" Event on Customer Trust
Abstract 226 . Downloaded 183