Analisis Korelasi Kanonik Permintaan Non-Fungsional
DOI:
https://doi.org/10.21512/bbr.v4i1.1045Keywords:
Interdependence Analysis, Canonical Correlation, Non-functional Demand, eigenvalue, rootAbstract
Interdependency analysis (canonical correlation analysis) intends to determine how much influence among the variables comprising two groups of variables (set variable) reciprocal between demand variables non-functional group member to request a non-functional group non-member. By using a sample of 45 respondents which were valid and reliable, normally distributed, homogeneous, numeric and no autocorrelation, the resulting data consist of 2 groups (2 sets), each group consisting of three indicator variables (manifest) variables, namely Mode Effect(M1 and NM1), Prestige effect (M2 and nm2) and the Veblen effect (M3 and NM3) with the hypothesis that the variable demand affects Non-functional Member Non-Member. Data were analyzed with the model of canonical correlation and MANOVA statistical test at alpha level of 5% (1 and 2-way), with the tools SPSS ver.21, showed that the effect of the variable group (based on eigenvalue) Member of the Non-Member is larger than the effect of non-Member to Member in 2 of 3 Root generated. These results indicate that the effect of Mode, prestige, and Veblen affect to non-member and statistically significant.
Plum Analytics
References
Aczel, A. D., and Sounderpandian, J. (1999). Complete Business Statistics. McGraw-Hill/Irwin.
Amanta, A. A. (2009). Analisis Pengaruh Permintaan Non-fungsional terhadap Keputus Pembelian Konsumen. Skripsi. Jakarta: BINUS University.
Dumairy. (2000). Matematika Terapan Untuk Bisnis dan Ekonomi. Yogyakarta: BPFE.
Putong. (2003). Pengantar Ekonomi Mikro dan Makro. Jakarta: Ghalia Indonesia.
______. (2005). Teori Ekonomi Mikro. Jakarta: MWM.
______. (2009). Economics – Pengantar Mikro dan Makro. Jakarta: MWM.
______. (2010). Faktor Permintaan Non Fungsiona Group Member Terhadap Permintaan. Binus Business Review. Vol.1 No. 2. Jakarta: BINUS University.
Tabachnick, B. G., and Fidel, L. S. (2007). Using Multivariate Statitics. 5th Edition. Bost Pearson Education.
Downloads
Published
Issue
Section
License
Authors who publish with this journal agree to the following terms:
a. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License - Share Alike that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
b. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
c. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
USER RIGHTS
All articles published Open Access will be immediately and permanently free for everyone to read and download. We are continuously working with our author communities to select the best choice of license options, currently being defined for this journal as follows: Creative Commons Attribution-Share Alike (CC BY-SA)