Vol. 16 No. 3 (2025): Binus Business Review
Editorial
Articles
-
Understanding Repurchase Intentions in Dental Care: The Mediating Role of Regret and Service Factors
Abstract 544 . Downloaded 232 -
Analysis of Influencing Generation Z Purchasing Decisions in East Java Through Electronic Word of Mouth (E-WOM) Mediation
Abstract 1427 . Downloaded 680 -
Exploring the Role of Experiential and Emotional Marketing in Building Customer Satisfaction and Loyalty in Coffee Shop
Abstract 1372 . Downloaded 556 -
Ecolabeling, Green Advertising, and Branding: Drivers of Green Purchasing Behavior Among Generation Z
Abstract 968 . Downloaded 366
Indonesia
Nigeria











