Vol. 16 No. 3 (2025): Binus Business Review
Editorial
Articles
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Understanding Repurchase Intentions in Dental Care: The Mediating Role of Regret and Service Factors
Abstract 462 . Downloaded 148 -
Analysis of Influencing Generation Z Purchasing Decisions in East Java Through Electronic Word of Mouth (E-WOM) Mediation
Abstract 1188 . Downloaded 494 -
Exploring the Role of Experiential and Emotional Marketing in Building Customer Satisfaction and Loyalty in Coffee Shop
Abstract 1013 . Downloaded 387 -
Ecolabeling, Green Advertising, and Branding: Drivers of Green Purchasing Behavior Among Generation Z
Abstract 731 . Downloaded 234
Indonesia
Nigeria











