Vol. 16 No. 3 (2025): Binus Business Review
Editorial
Articles
-
Understanding Repurchase Intentions in Dental Care: The Mediating Role of Regret and Service Factors
Abstract 611 . Downloaded 304 -
Analysis of Influencing Generation Z Purchasing Decisions in East Java Through Electronic Word of Mouth (E-WOM) Mediation
Abstract 1616 . Downloaded 844 -
Exploring the Role of Experiential and Emotional Marketing in Building Customer Satisfaction and Loyalty in Coffee Shop
Abstract 1709 . Downloaded 766 -
Ecolabeling, Green Advertising, and Branding: Drivers of Green Purchasing Behavior Among Generation Z
Abstract 1111 . Downloaded 488
Indonesia
Nigeria











