Vol. 15 No. 1 (2024): Binus Business Review

View Vol. 15 No. 1 (2024): Binus Business Review

Author geographical coverage:

Indonesia flag Indonesia
Malaysia flag Malaysia

Published: 2024-02-02

Editorial

Editorial Page and Table of Content

Haryadi Sarjono
- PDF
Abstract 307 . Downloaded 341

Articles

Factors Affecting Customer Loyalty: An Empirical Evidence from the Toll Road Industry in Indonesia

Denny Chandra Irawan, Yeshika Alversia

1-13
- PDF
Abstract 1098 . Downloaded 1196
The Influence of Marketing Strategy on Marketing Performance from a Management Perspective in the Disruption Era

I Gusti Ngurah Satria Wijaya, Annisa Balqis Bashira Syahrir Malintang Latanro, Ni Nyoman Arie Rahayu Sugianitri

15-28
- PDF
Abstract 1753 . Downloaded 1361
The Influence of Environmental, Social, and Governance (ESG) Disclosure on Firm Value: An Asymmetric Information Perspective in Indonesian Listed Companies

Putri Angir, Weli

29-40
- PDF
Abstract 4037 . Downloaded 3210
Social Media Influencer: The Influence of Followersâ€™ Purchase Intention through Online Engagement and Attitude

Giovanni Imanuel Dauhan, Edwin Langi

41-55
- PDF
Abstract 2351 . Downloaded 2249
Respond, Recovery, and Renew Strategies in Strengthening Competitiveness of Cooperatives After COVID-19 Pandemic in West Java

Risris Rismayani, Ratri Wahyuningtyas, Ganjar Disastra

57-68
- PDF
Abstract 773 . Downloaded 577
Jakartaâ€™s Generation Z and Local Fashion Industry: Unveiling the Impact of Brand Image, Perceived Quality, and Country of Origin

Pantri Heriyati, Aryo Bismo, Monica Erwinta

69-77
- PDF
Abstract 1991 . Downloaded 1869
Customersâ€™ Purchase Intentions on Herbal Products and Supplements During the COVID-19 Pandemic

Syafrizal, Idris Gautama So, Ali Vafaei-Zadeh

79-91
- PDF
Abstract 878 . Downloaded 721
The Risk Assessment and Human Risk Control in Indonesian Power Plant

Jihan Nada Farera, Rita Ambarwati, Sumartik, Dedy

93-105
- PDF
Abstract 887 . Downloaded 916