Vol. 14 No. 1 (2023): Binus Business Review

View Vol. 14 No. 1 (2023): Binus Business Review

Author geographical coverage:

Indonesia flag Indonesia
Malaysia flag Malaysia

Published: 2022-12-19

Editorial

Editorial Page and Table of Content

Haryadi Sarjono
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Abstract 335 . Downloaded 390

Articles

The Impact of Social Influence, Product Knowledge, and Fear of Missing Out (FOMO) towards Purchase Intention on Alcoholic Beverage in Bali

Ida Bagus Nyoman Dwisuardinata, Gede Sri Darma

1-11
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Loyalty Level of Traditional Retail Stores to Suppliers in the Era of Digital Transformation in Indonesia

Mujianto, Hartoyo, Rita Nurmalina, Eva Z. Yusuf

13-27
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Development of Sharing Economy Business Model for Company Sustainability: A Case Study on Gojek

Lily Elvina Dewi, Didi Sundiman

29-38
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Abstract 1960 . Downloaded 2403
Why Do Consumers Use Ride-Hailing? Evidence from China and Indonesia

Gatot Gunarso

39-60
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Do the Government Support Salt Small and Medium Enterprisesâ€™ Competitiveness?

Rahmadi Sunoko, Asep Saefuddin, Rizal Syarief, Nimmi Zulbainarni

61-72
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What is Entrepreneurial Fear of Failure?

Stievan Kurniadi Halim, Desman Hidayat, Yuli Eni, Erick Fernando

73-84
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The Decision of Women in Makassar City to Be Entrepreneurs

Hasniati, Dewi Pratiwi Indriasari, Arief Sirajuddin, Abdul Karim

85-98
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A Data-Driven Supply Chain: Marketing Data Sharing, Data Security, and Digital Technology Adoption to Predict Firmâ€™s Resilience

Yudi Fernando, Ridho Bramulya Ikhsan

99-109
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The Influence of Macroeconomic Factors on Residential Property Prices in Malaysia Before and During COVID-19

Puji Isyanto; Siti Hafsah Zulkarnain; Abdol Samad Nawi

111-120
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Abstract 1492 . Downloaded 2062