Influence of Cashless Society Socialization toward Trust Transaction Culture in Jakarta, Indonesia

Authors

  • Arnoldus Dillon Hastomo Bina Nusantara University
  • Muhammad Aras Bina Nusantara University

DOI:

https://doi.org/10.21512/humaniora.v9i1.4174

Keywords:

socialization, cashless society, transaction culture, trust transaction

Abstract

The research methods were using a quantitative approach with survey methods based on communication theories that made this an objective and in-depth study of the fact-data found in the field. Data analysis with the statistics program then entered into an interpretation of the meaning that connected between indicators in variable X namely Cashless Society Socialization and variable Y namely Trust Transaction Culture. The research results show that the socialization through repressive ways that have been considered not popular in the community turns out to have a strong effect on the culture of trust non-cash transactions. Without
ruling out other indicators, this research reveals that the people of Jakarta are ready to accept their belief culture changes in society transacting in the modernization era.

Dimensions

Plum Analytics

Author Biographies

Arnoldus Dillon Hastomo, Bina Nusantara University

Marketing Communication

Muhammad Aras, Bina Nusantara University

Marketing Communication

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Published

2018-03-05

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