Analisis Industri Retail Nasional

Authors

  • Handy Martinus Bina Nusantara University

DOI:

https://doi.org/10.21512/humaniora.v2i2.3193

Keywords:

industry, retail, trading, modern market, business competition

Abstract

Fast moving in retail industry is the latest trading industry in trading chain. The study is to identify the condition of retail industry in Indonesia. This uses normative juridical approach. The research material is gathered by literature or document review. The analysis for modern retail industry is conducted through qualitative, thus explaining law material gathered from library being selected, arranging systematically, and finally getting conclusion figured to answer problems related to the rules for monopoly and dysfunction business competition in retail industry. The study result showed that modern market, which so far having a good performance, will have challenges. One biggest challenge is the potential for slow-moving revenue growth as the effects of slow-moving economic caused by global crisis.

 

 

Author Biography

Handy Martinus, Bina Nusantara University

Jurusan Marketing Communication, Fakultas Ekonomi dan Komunikasi

References

Jatmiko, R. D. (2005). Pengantar bisnis: Edisi 1 (2nd ed.). Malang: UMM Pres.

Kotler, A. (2006). Principles of marketing (11th ed.). New Jersey: Prentice Hall.

Presiden Republik Indonesia. (2007). Peraturan Presiden Republik Indonesia Nomor 112 Tahun 2007 Tentang Penataan dan Pembinaan Pasar Tradisional, Pusat Perbelanjaan dan Toko Modern. Jakarta.

Sopiah, & Syihabudhin. (2008). Manajemen bisnis ritel: Edisi 1. Yogyakarta: ANDI

Sujana, A. S. T. (2005). Paradigma baru dalam manajemen ritel modern: Edisi 1. Yogyakarta: Graha Ilmu.

Swastha, B., & Sukotjo, I. (2002). Pengantar bisnis modern: Edisi 3 (10th ed.). Yogyakarta: Liberty.

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Published

2011-10-31

Issue

Section

Articles
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