Dibalik Pengaruh Sebuah Pesan di Media
Keywords:message, media, message delivery, communication creativity, communication model
The inserting power of a message into the minds of recipients can be done through various stages of processing and filters contained in each individual recipient. It is a distinctive strength when designers can learn the process so that designing a work of visual design can be conveyed with both in the minds of society ast targets and generate action / feedback is expected. Article analysis the process of how a message in a media was able to convey the reader or viewers. The research was done by doing library research. It can be concluded that feeling, thinking, and actioning are process that influence people in understanding a message in a media.
Bergstrom, B. (2008). Essentials of Visual Communication. London : Laurence King Publishing Ltd.
Burtenshaw, K. (2006). The Fundamentals of Creative Advertising. UK : Ava Publishing.
Authors who publish with this journal agree to the following terms:
a. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License - Share Alike that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
b. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
c. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
All articles published Open Access will be immediately and permanently free for everyone to read and download. We are continuously working with our author communities to select the best choice of license options, currently being defined for this journal as follows: Creative Commons Attribution-Share Alike (CC BY-SA)