Vol. 4 No. 2 (2012): Publish on June 2012

Articles

• ANALYZING THE EFFECT OF HEALTH AND APPEARANCE CONSCIOUSNESS ON INTENTION TO CALCULATE CALORIE INFORMATION IF DISPLAYED AT FAST FOOD RESTAURANT MENU

  Henny Kumalasari, Netta J. Sjafei

  115 - 142

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  Abstract 295  . Downloaded 426

• SUPPLIER PERFORMANCE CRITICAL SUCCESS FACTOR IN OIL AND GAS INDUSTRY IN KALIMANTAN, INDONESIA

  Firdaus Alamsjah, Jayanti Cinde Laras Dewi

  143 - 163

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  Abstract 228  . Downloaded 337

• RELATIONSHIP BETWEEN CONSUMER INVOLVEMENT AND BRAND PERCEIVED QUALITY ON FEMALE COSMETIC CONSUMERS AND PURCHASE INTENTION OF THE FOREIGN BRAND COSMETICS (STUDY IN FEMALE COSMETIC CONSUMERS IN JAKARTA)

  Tribowo Prakoso, Rini Setiowati

  164 - 170

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  Abstract 366  . Downloaded 1818

• ANALISIS PENGARUH BRAND IMAGE DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA HANDPHONE NEXIAN

  Pantri Heriyati, Septi Septi

  171 - 205

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  Abstract 4331  . Downloaded 16421

• LEARNING ORGANISATION: UTOPIA OR PRACTICAL?

  Tatum Syarifah Adiningrum

  206 - 215

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  Abstract 232  . Downloaded 236