Entrepreneurship and Innovation in Obtaining Competitive Advantage in Non-Formal English Education Industry in Indonesia: A Model Proposition
DOI:
https://doi.org/10.21512/becossjournal.v3i3.7749Keywords:
Strategic entrepreneurship, Non-formal English education industry, JakartaAbstract
This study aims to examine the effect of entrepreneurship on innovation in the non-formal English education industry geared towards achieving competitive advantage. Entrepreneurship is viewed through leadership, culture and entrepreneurship. Entrepreneurial leadership is a leadership approach that involves managerial and entrepreneurial capacity where this type of leadership is effective in running the business. So far, research on non-formal education in English through an entrepreneurial perspective and a strategic entrepreneur approach is very limited. Thus, a model proposal is constructed derived and drawn from the qualitative research that was conducted. This study will provide a review of entrepreneurship and innovation in non-formal education businesses in English.
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