Penggunaan Uji Mann-Whitney pada Analisis Pengaruh Pelatihan Wiraniaga dalam Penjualan Produk Baru

Authors

  • Teguh Sriwidadi Bina Nusantara Univercity

DOI:

https://doi.org/10.21512/bbr.v2i2.1221

Keywords:

Mann-Whitney Test, sales force, sales volume

Abstract

This research is conducted in PT Merapi Utama Pharma in order to determine the influence of training to the sales force in selling a new product. The methodology is Mann-Whitney Test manually using formula and table, and using Statistical Programs for Social Studies ( SPSS ). The research result that the average sales volume of the trained sales forces is the same as the average sales volume of the untrained sales force. 

Dimensions

Plum Analytics

Author Biography

Teguh Sriwidadi, Bina Nusantara Univercity

Jurusan Manajemen 

References

Kurniawan, D. (2007). Statistika parametik dan statistika nonparametik. Diakses dari http://ineddeni.wordpress.com/2007/08/02/statistika-parametrik-dan-statistika-nonparametrik/

Supranto, J. ( 2002 ). Statistik teori dan aplikasi. Jakarta: Erlangga.

Santoso, S. (2010). Statistik nonparametrik. Jakarta: Elex Media Komputindo.

Tentua, M. N. (2009). Statistik nonparametric. Diunduh dari http://meilanynonsi.upy.ac.id/files/statprak/nonparametrik.pdf

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Published

2011-11-30
Abstract 9084  .
PDF downloaded 34202  .