Tauriana, Dian, and Devy Safriliana. “Iklan, Asosiasi Merek, Dan Keputusan Pembelian”. Journal The Winners 10, no. 2 (September 30, 2009): 137-147. Accessed April 3, 2025. https://journal.binus.ac.id/index.php/winners/article/view/708.