Furinto, A., Selamet, T., Heriyati, P., Mursitama, T.N. and Ichsan, M. 2023. Network Externality as a Mediator on Business Growth:: An Empirical Study of Multilevel Marketing Industry in Indonesia. Journal The Winners. 24, 1 (Jun. 2023), 13-21. DOI:https://doi.org/10.21512/tw.v24i1.9700.