Maulana, Ahmad, Catharina Clara, and Nurkardina Novalia. “Market Orientation, Competitive Environment, and Value Creation in Private Higher Education: Evidence from Palembang During COVID-19”. Binus Business Review 16, no. 3 (November 18, 2025): 291–302. Accessed December 2, 2025. https://journal.binus.ac.id/index.php/bbr/article/view/13606.