Social Economics and Ecology International Journal (SEEIJ)

A DIGITAL TOURISM MAP TO GUIDE THE FEATURED TOURIST LOCATIONS IN THE BENDOSARI-PUJON TOURISM VILLAGE

Cahyaning Umul Chasanah Nursyifani — 2024-10-31

Each tourist village has its own set of attractions; that being said, Bendosari-Pujon Tourism Village offers its own beautiful. This village in Malang Regency provides dairy farming, milk processing, and plantation excursions. Additionally, one of the village famous sites, Grojokan Sewu Waterfall is really popular. Bendosari-Pujon Tourism Village is unique in that it converts cow dung into biogas. However, the wide terrain of Bendosari Village makes tourist sites difficult to reach without a car. This issue significantly lowers visitors' awareness of Bendosari Village's tourist attractions.

Rapid technological growth has benefited humanity in numerous ways. Almost every productive-aged person utilizes a smartphone on a regular basis. This could help share information. Based on this rationale, the researchers employed descriptive, qualitative methodologies to find the best option. During data collection, researchers were able to restrict Bendosari Village's advertising needs and expand its tourism attractions thanks to technological advances. The research seek to identify the most effective digital channel for promoting key tourist destinations.

The Influence of Incentives, Quality, and Product Availability on Attitude toward Purchase Decision of Battery Electric Vehicle at the Greater Jakarta

Sonhaji Sonhaji — 2024-10-31

Transport and mobility have significant contributions to the emissions in urban cities in Indonesia. The Indonesian government has supported the adoption of electric vehicles (EVs) as part of the commitment to zero emissions by 2060. According to The Association of Indonesia Automotive Industries (GAIKINDO), in 2022 the electric vehicle contributes 1.49% of the total domestic passenger car sales in Indonesia. This EV population was too small compared to what the government targeted for the adoption of EVs. This study aims to analyze the influence of government incentives, product quality, and product availability on consumer’s attitudes toward purchase decisions of battery electric vehicles (BEV). A sample of 149 respondents, who have a driving license, live in the greater area of Jakarta were collected through a questionnaire-based primary data. Through a rigorous procedure of structural equation modeling (Smart-PLS), it is found that variables of government incentives and product quality have no significant effect on consumer purchase decision for BEVs. Product availability and attitude variable has positive and significant effect on consumer purchase decision for BEVs. Moreover, the product availability variable is imperative since it is found to be the most significant variable construct. Thus, as the managerial implication, BEV dealer and manufacturer could consider the availability of various choices of electric cars with the price and driving range capabilities. Future research is recommended to cover all types of EVs, collect wider respondents on different areas and also explore different variables that influence EV customer purchase decision.

Training on MSME’s Development Strategies in Wooden Painting Crafts (study case Bloomy Wooden Art)

Maryani maryani — 2024-10-31

The variety of works of painting in each region creates high competition between one painter and another in marketing their products. Considering that in the 2000s, the development of the 'fine arts market' in Indonesia experienced very rapid growth, especially in the achievement of works and products. Bloomy Wooden Art is a company (home industry) which operates in the field of painting crafts using wood media which has been shaped into wall decorations, multi-purpose boxes, tissue boxes, trays, glasses, bowls, decorative tables, etc. The painting arts highlighted here are naturalistic such as flowers, fruit and natural beauty along with elements and animals. The aim of the service is to implement the strategy for developing wood painting craft MSMEs in West Jakarta. The method of implementing service is in 3 (three) stages, namely the preparation stage, implementation stage and evaluation stage. Theory in evaluation uses SWOT analysis to determine weaknesses, strengths, threats and opportunities. Based on the results of initial observations, Bloomy Wooden Art painting MSMEs are generally running well, but there are still shortcomings in terms of marketing aspects of wooden painting products using the social media Instagram which are not optimal, the availability of raw materials and supporting equipment and knowledge in the field of marketing.

Exploring Gumuruh Village's Upcycling Potential Using Creative Innovation To Turn Plastic Waste Into Commercial Products

Friska Amalia — 2024-10-31

Plastic waste presents a major environmental challenge worldwide, with improper disposal endangering ecosystems. Upcycling offers a solution by conserving natural resources, reducing carbon emissions, and minimizing waste, all while lowering the demand for new production. Additionally, recycling generates significant economic benefits, particularly by producing high-quality commercial products in sectors like furniture. In Gumuruh Village, Bandung, the community actively participates in recycling efforts, including the processing of organic waste, to create sustainable products. Through the Design Thinking approach and Service Learning, academics and local SMEs collaborate to design and develop products that directly benefit the community.

A VISUAL LANGUAGE DESIGN AS A NEW MEDIA FOR INCLUSIVE EDUCATION FOR STUDENTS WITH AUTISM SPECTRUM DISORDER (ASD)

Candy Sonia — 2024-10-31

The development of educational institutions in Indonesia and globally is currently facing the challenge of how to answer the needs of students diagnosed with Autism Spectrum Disorder (ASD) in receiving and understanding lecture materials, specifically designed in new media needs to be designed to facilitate and support the learning activities of ASD’s students and the goal of inclusive and sustainable education can be achieved. A visual research method was carried out with 4 stages of analysis, namely the image aspect, technical aspect, maker aspect and viewer aspect, then supported by statements from experts in designing the right visual language to convey the syllabus of the Digital Design Production (DDP) course. The result is that the right visual language will help students with ASD receive the message conveyed during the learning activities.

The The Utilization Of Homework Videotaping To Enhance The Students’ English Speaking Skills

Yella Dezas Perdani — 2024-10-31

Enhancing students' oral proficiency is a key objective of English courses, and one effective pedagogical approach is assigning video-based homework that features English conversations aligned with the curriculum. English language students encounter numerous challenges when attempting to enhance their speaking abilities. One limitation is the restricted amount of time available for in-class practice. One possible homework assignment is to create video recordings. This offers a chance for students to enhance their creativity and boost their self-assurance as the homework encompasses various elements of oral assignments, such as productivity, intention, challenge and authenticity. Hence, this webinar aims to disseminate knowledge on the specific teaching methods and procedures that teachers can implement when utilising this instructional approach. The purpose of this webinar was to provide the teachers, instructors and practitioners in the field of English education with an interactive forum for discussion. Participants will have the chance to share their experiences and ask questions, which will lead to a fruitful exchange of knowledge. Engaging in activities can yield fresh perspectives and impart useful skills that are immediately applicable to the classroom or other educational setting.

SWOT ANALYSIS FOR DEVELOPING COMPETITIVE ADVANTAGES FOR ONLINE FOOD BUSINESS VIA DIGITAL MARKETING

rini kurnia sari — 2024-10-31

Cencan Food, as an online food business that serves chicken dishes, snacks, and modern drinks, faces challenges in maintaining competitiveness in the increasingly competitive online food industry. This study aims to analyze the strengths, weaknesses, opportunities, and threats (SWOT) faced by Cencan Food, as well as formulate the right strategy to build competitive advantage through digital marketing. The SWOT analysis identified several key strengths of Cencan Food, such as the ability to adopt new technologies and the appeal of its products to various customer segments. However, several weaknesses found were inconsistencies in product quality and limitations in marketing resources. Key opportunities that can be utilized include increasing the use of social media and food delivery applications, while threats faced include intense competition and healthier food trends. The proposed strategies include menu diversification and implementation of a quality control system. Cencan Food can contribute to the Sustainable Development Goals (SDGs), especially for responsible consumption and production by prioritizing the use of sustainable raw materials and reducing food waste. Through this approach, Cencan Food is expected to strengthen its position in the market and achieve sustainable business growth. This study provides important insights for online food businesses in facing market challenges and taking advantage of digitalization opportunities.