RATIHAYU, A. P.; AGUSTINA, L.; BAIHAQI, M. F.; RAHARSO4, A. AN EMPIRICAL STUDY OF THE DRIVERS OF CONSUMER ACCEPTANCE OF MOBILE ADVERTISING (SHORT MESSAGE SERVICES) IN INDONESIA. Journal of Business Strategy and Execution, [S. l.], v. 1, n. 1, p. 1 - 21, 2008. Disponível em: https://journal.binus.ac.id/index.php/JBSE/article/view/170. Acesso em: 2 may. 2024.