PUTRAJAYA, Nicolas; WIDIARTANTO; NUGRAHA, Hari Susanta. Advertising and Wom Effect Towards Consumer Buying Decision Process on Janji Jiwa Coffee in JAKARTA. Business Economic, Communication, and Social Sciences Journal (BECOSS), [S. l.], v. 5, n. 1, p. 35–46, 2023. DOI: 10.21512/becossjournal.v5i1.8776. Disponível em: https://journal.binus.ac.id/index.php/BECOSS/article/view/8776. Acesso em: 17 aug. 2025.