SIMBOLON, Freddy Pandapotan; HANDAYANI, Elvira Rossi; NUGRAEDY, Menik. The Influence of Product Quality, Price Fairness, Brand Image, and Customer Value on Purchase Decision of Toyota Agya Consumers: A Study of Low Cost Green Car. Binus Business Review, [S. l.], v. 11, n. 3, p. 187–196, 2020. DOI: 10.21512/bbr.v11i3.6420. Disponível em: https://journal.binus.ac.id/index.php/BBR/article/view/6420. Acesso em: 6 aug. 2025.