GANDHY, Abel; HAIRUDDIN, Julio Arthur. Analysis of Promotion and Product Differentiation of Jukajo on Consumer Purchase Decision. Binus Business Review, [S. l.], v. 9, n. 1, p. 9–18, 2018. DOI: 10.21512/bbr.v9i1.3901. Disponível em: https://journal.binus.ac.id/index.php/BBR/article/view/3901. Acesso em: 5 jul. 2025.