KINANTHI, Amaris Sih; OCTAVIA, Damayanti. Ecolabeling, Green Advertising, and Branding: Drivers of Green Purchasing Behavior Among Generation Z. Binus Business Review, [S. l.], v. 16, n. 3, 2025. DOI: 10.21512/bbr.v16i3.13388. Disponível em: https://journal.binus.ac.id/index.php/BBR/article/view/13388. Acesso em: 21 nov. 2025.