MELATI, Ina; PURWANTO, Bernardinus M.; RIZQIYATI, Marwah; WIDYANINGSIH, Yulia Arisnani; SUTIKNO, Bayu. The Difference between Consistent and Inconsistent Planned Impulse Buying Based on External Stimulus and Virtual Cart Use. Binus Business Review, [S. l.], v. 15, n. 3, p. 287–302, 2024. DOI: 10.21512/bbr.v15i3.11031. Disponível em: https://journal.binus.ac.id/index.php/BBR/article/view/11031. Acesso em: 29 apr. 2025.