RITA, R. Pengaruh Nilai Simbolis dan Utilitarian Persepsian pada Sikap Konsumen dan Niat Beli. Binus Business Review, [S. l.], v. 2, n. 2, p. 899-913, 2011. DOI: 10.21512/bbr.v2i2.1234. Disponível em: https://journal.binus.ac.id/index.php/BBR/article/view/1234. Acesso em: 23 feb. 2025.