, BINUS University

• The Winners Vol. 21 No. 2 (2020): The Winners - Articles
  The Effect of Ad Content and Ad Length on Consumer Response towards Online Video Advertisement
  Abstract  PDF
• The Winners Vol. 23 No. 2 (2022): The Winners - Articles
  Strategic Marketing Approach of Indonesia Aluminium Mineral Industry: Upstream and Downstream Analysis
  Abstract  PDF
• The Winners Vol. 12 No. 2 (2011): The Winners Vol. 12 No. 2 2011 - Articles
  New Software Performance with Balanced Score Card Assessment: Case Study at LPGI Jakarta
  Abstract  PDF
• The Winners Vol. 16 No. 1 (2015): The Winners Vol. 16 No. 1 2015 - Articles
  Analysis of Decision Making Process in Moneyball: The Art of Winning an Unfair Game
  Abstract  PDF
• The Winners Vol. 16 No. 2 (2015): The Winners Vol. 16 No. 2 2015 - Articles
  Enhancing Brand Loyalty by Increasing Experiential Value through Customer Satisfaction in Boka Buka Restaurant Pondok Indah Mall
  Abstract  PDF
• The Winners Vol. 15 No. 2 (2014): The Winners Vol. 15 No. 2 2014 - Articles
  The Impact of Knowledge Management and Entrepreneur’s Knowledge on Innovation and Firm Performance
  Abstract  PDF
• The Winners Vol. 19 No. 1 (2018): The Winners Vol. 19 No. 1 2018 - Articles
  Critical Factors in E-Learning Influencing Student Motivation and Collaboration in Indonesian Higher Education Institution
  Abstract  PDF
• The Winners Vol. 15 No. 1 (2014): The Winners Vol. 15 No. 1 2014 - Articles
  Analisis Efisiensi Biaya terhadap Keputusan Penggunaan Outsourcing Bidang Cleaning Service dan Catering pada PT Kuwera Jaya Jakarta
  Abstract  PDF
• The Winners Vol. 14 No. 1 (2013): The Winners Vol. 14 No. 1 2013 - Articles
  Pengaruh Pertumbuhan Ekonomi terhadap Tingkat Pengangguran: Analisis Hukum Okun
  Abstract  PDF
• The Winners Vol. 20 No. 2 (2019): The Winners - Articles
  Information System Strategic Planning at PT EP-TEC Solutions Indonesia
  Abstract  PDF
• The Winners Vol. 22 No. 1 (2021): The Winners - Articles
  Customer Engagement in Higher Education: How Important the Role of Social Media Marketing, E-Service Quality, and E-Satisfaction for Generation Z Students?
  Abstract  PDF
• The Winners Vol. 12 No. 2 (2011): The Winners Vol. 12 No. 2 2011 - Articles
  Analysis of Three Antecedent Dimensions of Service Towards Consumer's Trust and Their Impact on Post-Purchase Behavior
  Abstract  PDF
• The Winners Vol. 15 No. 1 (2014): The Winners Vol. 15 No. 1 2014 - Articles
  Analisis Strategi dan Taktik Pemasaran dalam Aktivitas E-Commerce untuk Meningkatkan Pertumbuhan PT Golden Rama Express
  Abstract  PDF
• The Winners Vol. 14 No. 1 (2013): The Winners Vol. 14 No. 1 2013 - Articles
  Pengaruh Return on Assets dan Debt to Equity Ratio terhadap Harga Saham pada Institusi Finansial di Bursa Efek Indonesia
  Abstract  PDF
• The Winners Vol. 14 No. 2 (2013): The Winners Vol. 14 No. 2 2013 - Articles
  Analisis 7CFramework untuk Memprediksi Kinerja Pemasaran
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• The Winners Vol. 14 No. 2 (2013): The Winners Vol. 14 No. 2 2013 - Articles
  Perempuan dan Perbankan: Sebuah Tinjauan Tentang Peran Inklusi Keuangan terhadap Pengusaha UMKM Perempuan di Indonesia
  Abstract  PDF
• The Winners Vol. 14 No. 2 (2013): The Winners Vol. 14 No. 2 2013 - Articles
  Studi Peningkatan Kualitas Belajar melalui Analisis Gaya Belajar Individu dalam Membentuk Kompetensi Entrepreneurship
  Abstract  PDF
• The Winners Vol. 13 No. 2 (2012): The Winners Vol. 13 No. 2 2012 - Articles
  UTAUT and UTAUT 2: A Review and Agenda for Future Research
  Abstract  PDF
• The Winners Vol. 13 No. 2 (2012): The Winners Vol. 13 No. 2 2012 - Articles
  Customer Intention toward Theme Park: The Mediating Role of Customer Attitude on The Impact of Service Quality and Experiential Marketing
  Abstract  PDF
• The Winners Vol. 15 No. 1 (2014): The Winners Vol. 15 No. 1 2014 - Articles
  Pengaruh Kepemimpinan dan Kapabilitas Dinamis terhadap Manajemen Pengetahuan di Binus University Jakarta
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• The Winners Vol. 13 No. 2 (2012): The Winners Vol. 13 No. 2 2012 - Articles
  Analysis, Reconstruction and Establishment Tourist Destination in Toba Samosir, North Sumatera, Indonesia
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• The Winners Vol. 13 No. 2 (2012): The Winners Vol. 13 No. 2 2012 - Articles
  How Does the Global Economy Crisis Influence in Managing Investment in Indonesia
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• The Winners Vol. 13 No. 1 (2012): The Winners Vol. 13 No. 1 2012 - Articles
  Antecedents of Organizational Citizenship Behavior Analysis and its Impact Toward Organizational Effectiveness on A Fruit Ice Cream Manufacture
  Abstract  PDF
• The Winners Vol. 24 No. 2 (2023): The Winners (In Press) - Digital Transformation from Strategic Perspective in Developing Countries
  Mediating Role of Organizational Change Readiness on Knowledge Management and Entrepreneurial Orientation for Innovation
  Abstract  PDF
• The Winners Vol. 13 No. 2 (2012): The Winners Vol. 13 No. 2 2012 - Articles
  Interactive Control System, Intended Strategy, Implemented Strategy dan Emergent Strategy
  Abstract  PDF