Analisis Customer Relationship Management terhadap Kepuasan Pasien Pusat Jantung Nasional Harapan Kita

S. Liawatimena, Teguh Arifianto, Yunina Saliu, Hartono Agus Salim

Abstract


The research tries to find out how big the influence of Customer Relationship Management of Heart Centre Patient Harapan Kita concerning the patient satisfaction. The Customer Relationship Management divide into three main functions which is Acquisition, Enhance, and Retain. The conclusion is, if there is increased in Customer Relationship Management of Heart Centre Patient Harapan Kita, it will increased the patient satisfaction also.


Keywords


customer relationship management, patient

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References


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DOI: http://dx.doi.org/10.21512/tw.v3i1.3832

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