Khazana Warna Berdasarkan Hasana Alam dan Budaya Nusantara (1)

Authors

  • Mita Purbasari Bina Nusantara University
  • R.A. Diah Resita I. K. Jakti Bina Nusantara University

DOI:

https://doi.org/10.21512/humaniora.v2i1.3089

Keywords:

colors, color naming, character, color perception

Abstract

Using colors for designing purpose is become an important part of designer, such as graphic designer, interior, product, least but not last for architect and artist. Like humans, color need to have a name to identify according to its character, psychology and emotional effect. This research applied the qualitative and quantitative method to give a brief description about color’s name and propose new color naming which based on character, nature, and imagery it evokes. This research will use quantitative and qualitative methods to describe the color names and color names of the new proposed based on the audience choice. Data collected will be used as a proposal of naming colors in Indonesian language that uses the unique natural and cultural riches of Indonesia itself.

 

 

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Author Biographies

Mita Purbasari, Bina Nusantara University

Jurusan Desain Komunikasi Visual, Fakultas Komunikasi dan Multimedia

R.A. Diah Resita I. K. Jakti, Bina Nusantara University

Jurusan Desain Komunikasi Visual, Fakultas Komunikasi dan Multimedia

References

Danesi, M. (2004). Messages, signs, and meanings. Toronto: Canadian Scholars’ Press.

Dedrick, D. (1998). Naming the rainbow: Colour language, colour science, and culture. Dordrecht: Kluwer Academic Publishers.

MacLaury, R. E., Paramei, G. V., & Dedrick, D. (2007). Anthropology of color. Amsterdam: John Benjamins.

Martin, B., & Ringham, F. (1999). Dictionary of semiotics. London: Cassell.

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Published

2011-04-30

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Articles
Abstract 317  .
PDF downloaded 355  .